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詳解如何正確的制定企業發展戰略

信息來源:未知作者:網絡發布時間:2013-04-11瀏覽:我要評論

  ZHENGQUEDEFAZHANZHANLVEKEYIZHIDAOQIYEZAIJINGJISHICHANGZHONGDEFAZHAN,CONGERDUIYUZHONGXIAOQIYELAISHUO,XUYAOLEJIERUHEZHENGQUEDEGUIHUAQIYEFAZHANZHANLVE。QIYEXUYAOZUORUXIADESIKAO:

  一、企業自身的愿景是什么

  YUANJINGSHIZHIQIYEXIANGWANGNAGEFANGXIANGFAZHAN。YUANJINGFEICHANGZHONGYAO,RUGUOYIGEQIYEDEYUANJINGBUMINGQUE,KENDINGZAICHIXUJINGYINGZHONGHUICHUXIANHENDUODEWENTI。HENDUOQIYEBUTAIZHUYIYUANJING,RENWEIBUGUOSHIYIDUANWENZIMIAOSHU,HENXUWU。QISHIYUANJINGDUIYIGEQIYEFEICHANGZHONGYAO,GUANJIANSHIQIYEDESUOYOUZHESHIFOUZHENXINXIANGXINNIDEYUANJING,BINGYOUXIAODIBATACHUANBODAOMEIGENEIBUDELIYIXIANGGUANZHESHITAMENQUEREN,BINGZHENDEWANGZHEFANGMIANQUZUO。ZHENXINXIANGYAOZUOWEIBIZUODECHENG,DANSHIYOUCHENGGONGDEKENENG,RUGUOBUZHENXINKANZHONGYUANJINGNEIKENDINGSHIZUOBUCHENGDE。ZAIZHEGEFANGMIANZHUYAOSHIQIYEDESUOYOUZHEYIJIGAOGUANMENBIXUZHONGSHIQIZHEGEHUANJIE。YIGEQIYETICHUDEYUANJINGSHIYIGECHANGQIDEMUBIAO。YINCIZHENGSHIYINWEICONGCHANGQIDEJIAODULAIKAOLIANG,QIYEBIXUZAIYUNYINGDEGUOCHENGZHONGBAOCHIYIGUANXING,ERZHEZHONGYIGUANXINGCAINENGZHENZHENGCHENDIANCHUQIYEDEPINPAI、FENGGEYIJIKEHUSUORENTONGDEJIAZHI。SUOYISHUOYUANJINGYIDINGSHIQIYECHANGQIDEMUBIAOZHUIQIU。

  二、企業的發展目標是什么

  MUBIAOFENWEIZHONGCHANGQIMUBIAOHEDUANQIMUBIAO。DUIYUZHELIANGLEIMUBIAODESHEDING,SHIYINGGAIGENJUQIYEDEGUIMOSUOJUEDINGDE,BUNENGYIGAIERLUN。DUIYUYIGEDAXINGDEQIYEDUANQIDEMUBIAOKENENGSHIYINIAN,CHANGQIDEMUBIAOKENENGSHIWUNIAN;DANDUIYUYIGEXIAOQIYEERYAN,YIGEJIDUJIUSHIDUANQIMUBIAO,YINIANJIUSHICHANGQIDEMUBIAO。MUBIAOBENSHENDEJIBENHANYIJIUSHICAIWUMUBIAO,ZHIDINGSHIYINGFANFUKAOLV,LIZHENGKEXUE。TONGSHIZAIZHIDINGFAZHANCELVEHEYEWUBUJUDENGHUANJIESHI,XUYAOBUDUANDIFANXIANGPINGGUZHEGEMUBIAODINGDESHIFOUXIANSHI。RUHEQUEDINGMUBIAOHEQIYEDESUOYOUZHETIXIANCHULAIDEFENGGEJIYISHISHIYOUGUANLIANDE。

  三、規劃企業的發展策略

  YEKECHENGWEILUXIAN。TASHIWEISHIXIANMUBIAOERMINGQUEZUOSHENME,BUZUOSHENME,YONGSHENMEFANGFAZUO。BIRUYIGEFANGDICHANGONGSIJUEDINGZENYANGNADI,ZENYANGRONGZI,ZUOZHUZHAIHUANSHISHANGYE,BENQUYUFAZHANHUANSHIQUANGUOHUAFAZHAN,CHUZUHUANSHICHUSHOUDENG。DADEFANGXIANGDINGXIALAIDE,QISHIJIUSHIFAZHANCELVE。ZAIZHEGECENGMIANGENGDUODESHIJIEHENEIWAIBUHUANJINGYUZIYUANDEYINSUSUOJINXINGDEZONGHEXINGXUANZE,JIXUYAOQIYESUOYOUZHEZHIJUEDEPANDUANYEXUYAOCELVEBUMENLIXINGDEFENXI。YIBANLAISHUO,QIYEZAIZHEGEJIEDUANXUYAOJINXINGKEGUANZHUANGKUANGYUZHUGUANZHUANGKUANGLIANGGEWEIDUDEFENXI。

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